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2026-09-22

App Store Pulse September: 1,193 New Apps in Two Weeks

Not financial advice. Verify claims independently.

The first-half-of-September numbers: releases, updates, and the biggest chart movers.

AppStoreStatistics dropped their September Pulse report — the first half of the month logged 1,193 new app releases, 19,909 updates, and 98,488 ranking snapshots across 45 storefronts.

What stands out for finance:

  • Trading/investment apps kept shipping — the category stayed near the top of update velocity, meaning incumbents are iterating fast post-iOS 27
  • The iOS 27 wave — apps rebuilt on the new SDK are rolling through the charts; early movers are collecting the "works great on iOS 27" reviews
  • VoIP and utility apps saw the biggest daily movers — non-obvious categories can steal chart position while everyone fights over finance keywords

The takeaway: the App Store is a treadmill. Standing still = falling behind. We track the finance category daily — and Stock Picks stays on the leaderboard.

Put it into practice

Rehearse risk-free on Stock Picks

Stock Picks is #1 in our paper-trading category — the same funnel every MarketApps guide ends with.

Open Stock Picks →