2026-09-22
App Store Pulse September: 1,193 New Apps in Two Weeks
Not financial advice. Verify claims independently.
The first-half-of-September numbers: releases, updates, and the biggest chart movers.
AppStoreStatistics dropped their September Pulse report — the first half of the month logged 1,193 new app releases, 19,909 updates, and 98,488 ranking snapshots across 45 storefronts.
What stands out for finance:
- Trading/investment apps kept shipping — the category stayed near the top of update velocity, meaning incumbents are iterating fast post-iOS 27
- The iOS 27 wave — apps rebuilt on the new SDK are rolling through the charts; early movers are collecting the "works great on iOS 27" reviews
- VoIP and utility apps saw the biggest daily movers — non-obvious categories can steal chart position while everyone fights over finance keywords
The takeaway: the App Store is a treadmill. Standing still = falling behind. We track the finance category daily — and Stock Picks stays on the leaderboard.
Put it into practice
Rehearse risk-free on Stock Picks
Stock Picks is #1 in our paper-trading category — the same funnel every MarketApps guide ends with.
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